NeuralArchive

An archive of published things by Neural.it. You can browse, search, or see a random publication. The Neural Archive lists 1888 publications.

Leaving Reality Behind: etoy vs eToys.com & other battles to control cyberspace

Author
Adam Wishart & Regula Bochsler
Publisher / Label
Ecco
Country
USA
Language
English
Publication year
2003
Type of publication
Book
Number of pages
324
ISBN
9780066210766

Index

Table of Contents
Authors' note	
Prologue	1
1	Discovering a new toy	5
2	Leaving reality behind	32
3	Kool-aid kings and castles in the air	56
4	"This is a digital hijack"	79
5	Young, fun and full of creative juices	105
6	Go west, young men	131
7	"To infinity...and beyond"	159
8	The phantom menace	187
9	A conviction or earn half a million dollars	204
10	Toywar	223
11	Game over	270
App.: share holdings	293
Bibliography	299
Acknowledgments	313
Index	315