Leaving Reality Behind: etoy vs eToys.com & other battles to control cyberspace
- Author
- Adam Wishart & Regula Bochsler
- Publisher / Label
- Ecco
- Country
- USA
- Language
- English
- Publication year
- 2003
- Type of publication
- Book
- Number of pages
- 324
- ISBN
- 9780066210766
Index
Table of Contents Authors' note Prologue 1 1 Discovering a new toy 5 2 Leaving reality behind 32 3 Kool-aid kings and castles in the air 56 4 "This is a digital hijack" 79 5 Young, fun and full of creative juices 105 6 Go west, young men 131 7 "To infinity...and beyond" 159 8 The phantom menace 187 9 A conviction or earn half a million dollars 204 10 Toywar 223 11 Game over 270 App.: share holdings 293 Bibliography 299 Acknowledgments 313 Index 315