Index
CONTENTS
01 INTRODUCTION 006
Industry promises versus reality 008
What this Toolkit provides 009
Whom is this Toolkit written for 010
How to use this Toolkit 010
Who worked on this Toolkit 011
02 BASICS 014
Layout and structure of a text 015
What is an electronic text? 017
Possibilities offered by electronic 018
publishing
03 GENRES OF PUBLICATION 020
Five genres 021
Three levels of electronic publishing 025
04 TECHNOLOGIES FOR
ELECTRONIC READING 030
Reader hardware 031
Reader software 035
File formats 038
05 DISTRIBUTION PLATFORMS 042
Ebook stores 043
Online reading platforms 043
Print-on-demand (POD) 052
Pirate platforms 054
Artist and designer-run projects 056
06 GUIDE: HOW TO MAKE A SIMPLE EPUB 058
Do-it-yourself EPUB from scratch 059
Do-it-yourself EPUB using InDesign 066
Do-it-yourself EPUB using Pandoc 082
Using Calibre and custom plug-ins 084
07 TOWARDS A HYBRID WORKFLOW BASED ON MARKDOWN 088
Electronic publishing workflows: 089
Database publishing 101
08 GUIDE: HYBRID PUBLISHING FOR EACH GENRE 102
General considerations 103
Research publication 104
Art/design catalogue 109
Artists’ and designers’ book 111
Art/design periodical 115
09 FUTUROLOGY 118
Technology 119
Reading and book culture 121
The future of publishing culture? 122
10 SOFTWARE CATALOGUE 124
11 GLOSSARY 128